A Study on Customer Awareness Towards Sustainable Packaging and Its Utilization

Abstract

Sustainable packaging is a comprehensive approach to packaging design and production that seeks to minimize environmental impact while still meeting the functional needs of packaging.\" This includes the use of renewable, recyclable, or biodegradable materials to minimize overall packaging waste. The use of recycled paper, cardboard, bioplastics, and compostable materials can be utilized to achieve this goal, along with innovative design methods like lightweighting and right-sizing to minimize packaging. The circular economy is a fundamental principle of sustainable packaging, where materials are recycled or composted after their lifetime. The process involves collaborating from raw material suppliers to manufacturers, retailers, and consumers. Consumers have increasingly called for sustainable packaging in recent years due to growing awareness of the harmful effects of packaging waste. Businesses have increasingly adopted sustainable packaging as a strategy to decrease their environmental impact and enhance brand image, which has also been observed. Nonetheless, the application of sustainable packaging solutions can be problematic due to the high cost associated with research and development initiatives, as well as changes in infrastructure and processes. Sustainability may require balancing other factors like cost, performance, and shelf life. Despite these obstacles, the advantages of sustainable packaging are evident. This method not only reduces waste that goes to landfill and conserves resources, but also results in reduced material and transportation expenses for businesses. Ultimately, it is imperative to make packaging more sustainable and contribute to the environment and social responsibility. Businesses can reduce their environmental impact and meet consumer demands for more sustainable products by adopting sustainable practices.

Introduction

VIII.  ACKNOWLEDGMENT

This Project is dedicated to all the people to whom we met, talked, took guidance and learnt many things from them.

We take immense pleasure in taking this as an opportunity to express our deepest gratitude to all those people whose guidance and support has made it possible for us to complete this project successfully.

First and foremost, we would like to convey our heartiest thanks to GLS University for providing us with the huge platform for doing this Industrial visit.

We are thankful to our Dean, Faculty of Management, Dr. Hitesh Ruparel for providing us constant support from the institute. Our deepest gratitude to our project guides Prof. Dr. Jaimini Yagnik, Faculty Guide who despite their busy schedules have provided us with their invaluable guidance, suggestions and directions, which enabled us during all stages of this project.

Finally, we would like to convey our deepest regard to everyone who have directly or indirectly helped us in accomplishing this project.

Conclusion

1) Moving towards the conclusion as observed from the graph of age, it can be seen that people from age group 18 to 25 is having highest frequency with 109 and72.2 percentage and lowest from the age group of 35 to 45 with frequency of 12 and approximately eight percentage. 2) Moving forward about the gender it has been observed that female having less frequency of 49 and male having equivalent higher proportions with frequency, 100 and frequency of 1 followed by prefer not to say option. 3) Post that come education, it has been observed that bachelor degrees is having higher proportions with frequency 78 and percentage approximately 52% and the lowest is PHD doctrine which frequency to and percentage 1.3 . 4) Post that it is observed from the graph it has been observed that people are frequently using the eco-friendly material with 89 frequency out of 150 and 59% followed by sometime users with frequency of 51 out of 150 and percentage 34% followed by no or don’t use eco-friendly material with frequency 10 and 6.7%. 5) After that, It has been observed from the graph that people commonly use plastic as their packaging material with the frequency of 55 and 36 percentage and lowest for biodegradable material with frequency 5 and 3.3 percentage. 6) It can also be observed that the people are familiar with alternative option with the frequency of 125 and 83.3 percentage followed by the people which are not aware with 25 frequency and 16.7%. 7) After that, it could be observed that people sometimes see the certification label like FSC, USDA on ecO CERT With frequency of 67 and 44.7%. 8) Looking forward towards how concern are the people for online deliveries. It’s shown that many of the people are neutral with frequency of 59 and 39%, but very less or not concerned at all with only four and 2.7%. 9) It’s been a good thing to notice that people are ready to change their purchasing behaviour looking towards environment and behaviour. Looking forward at figures. It is 129 with frequency and 86% of people which are ready to change their behaviour of buying for environmental concern. 10) From the graphical data, it is clearly observed that after Covid era, the people have changed their buying behaviour and looking towards more environmental friendly packaging. It has been observed that people regularly disposed that trash.

References

[1] docplayer.net/58149192-Sustainable-packaging-redefined.html [2] iopscience.iop.org/article/10.1088/1755-1315/781/3/032025 [3] sciencedirect.com/science/article/pii/S2666784322000298 [4] eurchembull.com/uploads/paper/afad5b5feecd0a65b5b5ccaa14a0e918.pdf [5] orgprints.org/32990/1/2017%20SUSTAINABLE%20PACKAGING%20SOLUTIONS%20FOR%20ORGANIC.pdf [6] grid.uns.ac.rs/symposium/download/2022/59.pdf [7] doi.org/10.3390/polym14204430 [8] doi.org/10.1051/e3sconf/201913604092 [9] researchgate.net/publication/322808541_Sustainable_Packaging [10] osuva.uwasa.fi/handle/10024/10472 [11] link.springer.com/article/10.1007/s11356-021-17094-1 [12] ftp.isdi.co.cu/Biblioteca/BIBLIOTECA%20UNIVERSITARIA%20DEL%20ISDI/COLECCION%20DIGITAL%20DE%20REVISTAS/01%20-%20Revistas%20suscritas%20por%20la%20Biblioteca/DesignManagementReview/2008/V19NO4/P42-48.pdf [13] frontiersin.org/articles/10.3389/fnut.2018.00121/full [14] inderscienceonline.com/doi/abs/10.1504/IJETM.2005.006505 [15] shs-conferences.org/articles/shsconf/abs/2020/02/shsconf_glob2020_04012/shsconf_glob2020_04012.html [16] tandfonline.com/doi/full/10.1080/19397038.2021.1920644 [17] ideas.repec.org/a/gam/jsusta/v14y2022i8p4737-d794449.html [18] hbr.org/2023/04/how-unnecessary-paper-packaging-creates-the-illusion-of-sustainability [19] prescouter.com/2020/08/sustainable-packaging-solutions-to-curb-plastic-pollution/ [20] ijcrt.org/papers/IJCRT2205902.pdf [21] scholar.google.com/scholar?hl=en&as_sdt=0%2C5&q=research+papers+on+sustainable+packaging&oq=research+papers+on+sustainable+pa#d=gs_qabs&t=1706246905056&u=%23p%3DChhGIuI_XP4J [22] scholar.google.com/scholar?hl=en&as_sdt=0%2C5&q=research+papers+on+sustainable+packaging&oq=research+papers+on+sustainable+pa#d=gs_qabs&t=1706246929029&u=%23p%3Dl2i7Dm45raEJ [23] scholar.google.com/scholar?hl=en&as_sdt=0%2C5&q=research+papers+on+sustainable+packaging&oq=research+papers+on+sustainable+pa#d=gs_qabs&t=1706246856779&u=%23p%3DAeftcVVqN1MJ [24] onlinelibrary.wiley.com/doi/10.1002/sd.2775?af=R [25] mckinsey.com/industries/chemicals/our-insights/how-plastics-waste-recycling-could-transform-the-chemical-industry [26] franklin.umn.edu/sites/g/files/pua1696/f/media/2018_5a_diageo_lca_of_packaging_systems_for_single-serving_non-alcoholic_beverages.pdf [27] ec.europa.eu/environment/circular-economy/pdf/plastics-strategy-brochure.pdf [28] www3.weforum.org/docs/WEF_The_New_Plastics_Economy.pdf [29] ellenmacarthurfoundation.org/publications/the-circular-economy-in-packaging [30] wedocs.unep.org/bitstream/handle/20.500.11822/25496/singleUsePlastic_sustainability.pdf

Copyright

Copyright © 2024 Faaz Mistry, Aysha Mansuri, Nandini Mistry, Jay Maheshwari, Ansh Kanani, Manshika Metha. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.