Ijraset Journal For Research in Applied Science and Engineering Technology
Authors: Dattatray Jadhav, Manjiri Raut, Kaustubh Shinde, Nirbhay Thoke, Ashwin Shirsath
DOI Link: https://doi.org/10.22214/ijraset.2024.59954
Certificate: View Certificate
In today\'s rapidly evolving consumer electronics market, individuals often face challenges when purchasing laptops or computer devices. Common issues include being sold older generation devices at inflated prices, leading to dissatisfaction and inefficiency. To address this problem, we developed a website aimed at helping consumers make informed purchasing decisions. Through a comprehensive literature review and user feedback, we identified key factors influencing consumer behavior and the need for a solution to facilitate wise buying choices. Our website offers a user-friendly platform where users can search for and compare laptop models, access pricing information, and make educated decisions based on their specific needs and preferences. This paper outlines the development process of the website, its features and functionality, and evaluates its effectiveness in assisting users in avoiding common pitfalls and selecting suitable devices. Our findings underscore the significance of such tools in empowering consumers and enhancing their purchasing experiences in the consumer electronics market.
I. INTRODUCTION
A. Context
In today's tech-driven world, the demand for laptops is widespread, yet many consumers struggle to make informed purchasing decisions amidst the myriad of options available. This challenge is exacerbated by the prevalence of outdated models sold at inflated prices, particularly affecting students, seniors, and educational institutions. Our research addresses this issue by developing a user-friendly website aimed at empowering consumers to choose the right laptop based on their needs. Through a thorough examination of consumer behavior and market trends, we provide users with the tools and knowledge necessary to navigate the electronics market confidently.
B. Motivation
Our research is driven by the pressing need to address the pervasive challenges encountered by consumers when navigating the complex landscape of laptop and computer device purchases. With the market inundated by an overwhelming array of options, coupled with the prevalence of unethical practices such as selling outdated devices at inflated prices, individuals, particularly students, seniors, and educational institutions, often find themselves grappling with confusion and frustration. This discrepancy in knowledge and resources highlights the urgency to empower consumers with accessible tools and reliable information to make informed decisions, ultimately fostering a more equitable and transparent marketplace.
In response to these challenges, our research endeavors to develop a user-friendly website tailored to provide consumers with transparent and reliable information about laptop and computer devices. By offering accessible resources and guidance, we aim to empower consumers to navigate the electronics market confidently and find devices that best suit their needs and budget. Through our efforts, we seek to level the playing field and promote consumer empowerment, ultimately contributing to a more equitable and consumer- centric marketplace for laptop and computer devices.
C. Need of Research
The research is crucial to address the myriad challenges consumers face in the modern consumer electronics market, particularly regarding the selection of laptops and computer devices. With a plethora of options available and the prevalence of unethical practices like selling outdated devices at inflated prices, consumers, particularly students, seniors, and educational institutions, encounter significant obstacles in making informed decisions.
Research in this realm is vital to empower consumers with the requisite knowledge and tools to navigate the market confidently and discern between options effectively. By comprehending consumer behaviors, preferences, and market trends, we can develop tailored solutions such as our user-friendly website, which provides transparent information and comparative analysis of devices. Through our research efforts, we aim to promote transparency, empower consumers, and cultivate a more equitable and consumer-centric electronics marketplace where individuals can find devices that best suit their needs and budget, ultimately enhancing their productivity and satisfaction without facilitating direct purchases through our platform.
II. LITERATURE SURVEY
Publication year: 2023
Findings: The study found that Virtual Assistants for laptop recommendations are highly accurate, achieving a 96% success rate in responding to user queries. They use advanced technologies like
Recurrent Neural Networks (RNN) and tools like UiPath and Robotic Process Automation (RPA) to gather data efficiently from online sources, improving recommendation quality. However, the assistants struggle with unconventional user inputs, suggesting areas for improvement. Overall, the study highlights the significant role of Virtual Assistants in providing personalized support services and suggests exciting possibilities for future advancements in AI-driven technologies. [1]
2. Title: Is UGC sentiment helpful for recommendation? An application of sentiment-based recommendation model
Publication year: February 2024
Findings: In this study, authors investigate the impact of user-generated content (UGC) on e- commerce, focusing on its role in purchase decisions and recommendations. Conducted on Douban, a major UGC platform in China, the research introduces innovative recommendation models integrating sentiment analysis: Collaborative Filtering recommendation model based on sentiment (SCF) and Hidden Factors Topics recommendation model based on sentiment (SHFT). Results show sentiment significantly influences purchase intentions, with sentiment-based models outperforming traditional approaches. The study offers insights for refining recommendation strategies, suggesting integrating UGC sentiment into websites and tailoring strategies based on product types. These findings hold practical value for optimizing e-commerce recommendation systems.[2]
3. Title: A Hybrid Model for Specialization-Based Laptop Recommendation System
Publication year: July 2023
Findings: The study reveals a research gap in laptop recommendations despite extensive literature on recommendation systems. Limited attention has been given to laptops, which are essential, especially among undergraduates. To address this, the study investigated the role of online reviews in aiding laptop purchasing decisions for engineering students. Using Python's pandas library, it identified key factors like processor, OS, graphics card, and RAM. Additionally, it proposed a specialized recommendation system blending Content-Based Filtering and Collaborative Filtering for personalized advice. [3]
4. Title: Effects of the Conversation and Recommendation Mechanism on Chatbots’ Recommendation Effectiveness
Publication year: November 2023
Findings: By running a situational experimental study, the authors looked at how the chatbot's conversational skills and how relevant the product recommendation is affect how effective the recommendation is. The findings show that when the product recommendation is really relevant, having a chatbot that talks more and interacts better actually helps. But, interestingly, when the recommendation isn't as relevant, having a chatty chatbot can backfire. The authors also plan to dive deeper into how people feel about chatting with these bots and how that affects their expectations in future studies. It's a pretty cool look at how chatbots can be more than just helpful assistants—they can actually make our online shopping experiences better, as long as they get it right.[4]
5. Title: Chatbot commerce - How contextual factors affect Chatbot effectiveness
Publication year: May 2023
Findings: This paper delves into how Chatbots are reshaping sales via chats and bots, particularly in mobile commerce. While Chatbots garner attention, their effectiveness varies across different shopping scenarios.
The authors examined factors such as task complexity and shopping companionship's impact on users' perceptions of Chatbot recommendations on mobile devices. Drawing on cognitive load theory and common ground theory, they conducted experiments to analyze data. Results show that Chatbots perform well in simpler tasks with less information, especially when users shop with friends. However, traditional apps remain superior for complex tasks. These findings are pivotal for enhancing Chatbot performance and improving user experiences in mobile shopping.[5]
6. Title: Increasing the Effectiveness of Prediction in Recommendation Engines Based on Collaborative Filtering
Publication year: March 2024
Findings: This study explores collaborative filtering in recommendation systems to refine prediction algorithms for personalized content suggestions. By investigating collaborative filtering techniques, it identifies challenges and proposes innovative strategies to enhance prediction accuracy. Using Java programming and real-world datasets from Movie Lens, experiments yield promising results. The proposed model outperforms established algorithms like PMF, HPF, and NMF, indicating its potential to revolutionize personalized content recommendation. Additionally, it uncovers insights into group preferences, enriching user experiences by connecting like-minded individuals. These findings significantly contribute to advancing recommendation systems, providing valuable insights for researchers and practitioners in delivering refined personalized content suggestions. [6]
7. Title: Post-Purchase Dissonance Among Laptop Consumers in India
Publication year: August 2023
Findings: In today's competitive marketplace, brands increasingly focus on delivering exceptional customer experiences throughout the entire journey. Post-purchase satisfaction, especially for consumer electronics like laptops, plays a crucial role in brand success. This study examines the post-purchase satisfaction and dissonance of 308 laptop buyers in India, highlighting factors influencing buyer satisfaction and dissonance. Critical elements such as 'Basic functions and features,' 'Pricing and post- purchase experience,' and 'Product design' significantly impact buyer satisfaction. Additionally, post-purchase dissonance includes factors like 'Emotional state' and 'Deal concerns.' Notably, online buyers exhibit lower levels of dissonance. These insights aid retailers and brands in understanding and addressing post-purchase experiences, enhancing customer satisfaction and loyalty. [7]
8. Title: Visual design and online shopping experiences: When expertise allows consumers to refocus on website attractiveness
Publication year: May 2022
Findings: This study explores the intricate link between visual design and consumer behavior in online shopping. Previous research suggested a positive connection, but findings were inconsistent. Researchers focused on two variables: website use and user expertise, to clarify this relationship. Their findings showed that the impact of visual design on consumer intentions varied depending on when the website was evaluated—before or after use. Moreover, user expertise significantly influenced perceptions, especially after website use. These insights offer valuable guidance for e-retailers aiming to enhance their websites and improve the online shopping experience for customers.[8]
9. Title: Laptop Performance Prediction
Publication year: March 2023
Findings: This study zeroes in on refining the system and architectural design processes for parallel computers, aiming to streamline these procedures. The methodology involves extracting performance data from a subset of machines within the design spectrum and leveraging this information to construct machine learning models capable of predicting the performance of any machine across the entire design spectrum. Such predictions prove invaluable for expediting design space exploration, ultimately leading to reductions in research and development costs, as well as time-to-market for laptops.[9]
10. Title: Analysis of Factors Influencing Laptop Purchase Decisions
Publication year: November 2023
Findings: This study aims to delve into the considerations driving laptop purchases. Employing tools from linear regression analysis, the methodology incorporates quantitative descriptive techniques.
Data collection is facilitated through the use of the Likert scale via SPSS version 27, with a sample of 200 students drawn from the student body of APP Polytechnic, all of whom are laptop users. Analysis of the data using t-tests reveals that price, brand image, and quality exert a positive and significant influence on purchasing decisions. Additionally, the F-test results indicate that these variables collectively account for 13.7% of the variance, with the remaining 86.3% attributed to other factors. These findings shed light on the multifaceted nature of consumer preferences and contribute valuable insights to the field of consumer behavior.[10]
11. Title: Enhancing Performance of Movie Recommendations Using LSTM With Meta Path Analysis
Publication year: January 2023
Findings: This study introduces LSTM-IIMA, a framework for movie recommendation systems integrating intra and inter metapath analyses. Intra metapath analysis explores interactions within a single metapath, while inter metapath analysis examines connections between multiple metapaths. LSTM-IIMA leverages these analyses to capture rich linkages in movie recommendation systems. Each metapath sequence captures user interactions with films and other entities, enabling LSTM to model temporal dependencies and entity interactions. The model is trained using supervised learning to optimize parameters and minimize prediction errors. Evaluation metrics include precision, recall, ablation analysis, time efficiency, and AUC. Comparative analysis against techniques like HAN and MAGNN demonstrates LSTM-IIMA's superiority, representing a significant advancement in movie recommendations. [11]
12. Title: Chatbot using NLP
Publication year: December 2022
Findings: The paper highlights the importance of chatbot technology in modern online communication. Positioned as alternatives to live human chat operators, chatbots efficiently mediate between users and machines, deciphering inquiries and generating relevant responses through data integration. Natural Language Processing (NLP) is essential for chatbots to process natural language inputs effectively. The project discussed focuses on developing a chatbot system for college inquiries, emphasizing its ability to provide comprehensive responses regarding college infrastructure and courses. By facilitating seamless interactions and access to information, the chatbot project aims to enhance user engagement and streamline the process of seeking college-related information. [12]
III. SYSTEM DESIGN
A. Aim
The aim of this project is to develop a user-friendly website that empowers consumers, particularly students, seniors, and educational institutions, to make informed decisions when selecting laptops and computer devices. By providing transparent information and comparative analysis of device specifications, features, and pricing, the website aims to alleviate the challenges faced by consumers in navigating the complex consumer electronics market. The primary objective is to enable users to identify and choose devices that best suit their individual needs and preferences, ultimately enhancing their productivity and satisfaction without facilitating direct purchases through the platform. Through this initiative, we seek to promote transparency, empower consumers, and foster a more equitable and consumer-centric electronics marketplace.
B. Objective
C. Problem Statement
In the contemporary consumer electronics market, consumers, including students, seniors, and educational institutions, face significant challenges when purchasing laptops and computer devices. These challenges are exacerbated by the abundance of options available, coupled with the prevalence of unethical practices such as selling outdated devices at inflated prices. As a result, consumers often struggle to make informed decisions, leading to dissatisfaction and inefficiency. The lack of accessible resources and transparent information further compounds these challenges, hindering consumers from navigating the market effectively and finding devices that align with their needs and budget. Consequently, there is a pressing need for a solution that empowers consumers with the knowledge and tools necessary to make informed purchasing decisions, thereby promoting transparency and enhancing consumer satisfaction in the consumer electronics marketplace.
IV. SYSTEM ARCHITECHTURE
V. METHODOLOGY
Develop frontend components using Nuxt.js/Vue.js, ensuring responsiveness and usability across devices and browsers.
Implement client-side logic for user interactions, form submissions, and API requests to the backend.
3. Backend Development: Design backend architecture using Node.js with Express.js, defining routes and middleware for HTTP requests.
Set up RESTful API endpoints for communication between frontend and backend, ensuring security and data validation.
Implement business logic for recommendation engine, comparison engine, and database interactions with PostgreSQL.
4. Database Setup: Design database schema for storing laptop data, component specifications, user profiles, and session information.
Create tables, indexes, and constraints in PostgreSQL to ensure data integrity and consistency.
Populate the database with sample data for testing and development purposes.
5. Recommendation Engine: Implement recommendation algorithms, leveraging machine learning techniques for personalized recommendations.
Train the recommendation model using historical user data to generate real-time suggestions based on user preferences.
6. Comparison Engine: Develop algorithms for comparing laptops across various specifications and features.
Design interactive visualizations for side-by-side comparisons, enabling users to make informed decisions.
7. Testing and Quality Assurance: Conduct comprehensive testing to identify and resolve bugs, errors, and usability issues.
Perform unit, integration, and end-to-end tests to validate functionality, performance, and security.
Gather feedback from beta testers and stakeholders for further refinement.
8. Deployment and Maintenance: Deploy the website to a production environment using cloud hosting services for scalability and reliability.
Monitor system performance and security, implementing tools for proactive issue detection. Regularly update and maintain the website based on user feedback and industry trends.
VI. REQUIREMENTS
A. Hardware Requirements
B. Software Requirements
2. Backend Development:
3. Machine Learning (Recommendation Engine):
VIII. RESULT
Vue.js and Nuxt.js are both popular JavaScript frameworks used for building web applications, but they serve different purposes and have distinct features. Here's a comparison between Vue.js and Nuxt.js:
2. Routing:
3. Server-Side Rendering (SSR):
4. File Structure:
5. SEO and Performance:
In conclusion, our research project addresses the challenges faced by consumers, especially students, seniors, and educational institutions, in purchasing laptops and computer devices. Through our user- friendly website, we provide transparent information and comparative analysis to empower consumers in making informed decisions. Our efforts contribute to promoting transparency and enhancing consumer satisfaction in the electronics marketplace. We remain committed to ongoing refinement of the website based on user feedback, aiming to foster a more consumer-centric market. Ultimately, our goal is to advocate for consumer empowerment and contribute to a more efficient electronics marketplace.
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Copyright © 2024 Dattatray Jadhav, Manjiri Raut, Kaustubh Shinde, Nirbhay Thoke, Ashwin Shirsath. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Paper Id : IJRASET59954
Publish Date : 2024-04-07
ISSN : 2321-9653
Publisher Name : IJRASET
DOI Link : Click Here